Concept and Roles of Posters and How To Design Them Effectively

A poster written or printed notice of a reasonably large paper, displayed on notice boards or walls to communicate to the average man or woman. A Frenchman by name Toulouse Lautrec is credited once the father of poster designing. There's two main forms of posters. They are words or text poster and pictorial poster. A written or text poster contains text only even though the pictorial poster contains largely illustrations with few texts or without text.

Poster as a communication tool plays a captivating role within the activities of members of the society. A few of these are:

1. Posters are accustomed to inform people in most people about societal issues such as for instance health problems, political issues as well as in regards to the civic responsibilities of societal members.

2. Posters educate or warn us against any social vices and other negative tendencies such as for example smoking, alcohol, etc. that will erode society and its own members from peaceful and good communal living.

3. Posters advertise services and products within the society.

4. Posters are employed for announcing events, ceremonies and programs to be held or organized in the society.

5. Posters are utilized for inviting people in the general public to organized occasions and events.

6. Posters are acclimatized to persuade people to take action and take a certain course of action.

7. Posters are used to praise or popularize good quality behavioural patterns or those who demonstrated that attitudes and to criticize or condemn wrongdoings.

There are numerous attributes of posters effective when you look at the playing of the roles. These qualities make a designed poster a strong educative tool.

1. The colours used for the execution of posters should be bright and attractive to be seen from afar and must have the attention of passers-by.

2. The typeface selected for the designing of posters needs to be legible. It should be a typeface this is certainly bold and clear so that it is seen and read from a far distance.

3. A good poster must carry a short message or information. The details about it should not be too many neither should it be ambiguous and confusing.

4. The design useful for the creation of posters should be simple in design. The design shouldn't be distractive. Its description must certanly be easily digested by all kinds of people, regardless of the difference between how old they are groups, sex, occupation, and educational background.

5. Good illustrations can be used for the production of posters. The illustration must connect with the text or the message written from the poster. It must harmonize with the message the poster carries.

6. The knowledge written from the poster should be clear and self-explanatory. It should be very understandable. It must be printed in plain and straightforward language.

7. A good poster should have a successful layout. The arrangement of this text and illustrations must be pleasing and attractive to the eyes of viewers.

Designing a poster

The next steps outlined explain how good posters can be designed by graphic artists.

1. The first stage of poster designing could be the making of thumbnail sketches. This is basically the putting down of ideas within the mind written down. This can include indicating the space for photographs, text, etc.

2. This is the next stage of poster designing is the making associated with the rough sketches. One of the sketches is selected and expanded using the text and illustrations neatly drawn.

3. The third stage could be the comprehensive sketches. This is actually the making of an accurate layout showing type and illustration that will be suitable as a finished design.

4. The last stage may be the camera-ready stage. The layout is painted with its respective colour schemes and it is ready as a presentable design.